Heading off skiing? Lisa Armstrong suggests ways to avoid being all flash, with no substance

The pongy lockerroom problem

Communal smells can be quite the assault, particularly in a car. Keep your zone pure with Roadscents. Developed by Tina Gaudoin, a former style editor, they're designed to eliminate the whiffiest of wet dog smells and teenagers' cigarettes and leave your car scented like a Frederic Malle counter, but you can use them anywhere. Godsmell is patchouli based. RoseRage - self-explanatory. Both delicious.